New Strategies for the New Economy

July 13, 2010 - Irving, TX



Ask any one of the 25 million small business owners in America why they went into business, and they’ll likely rank “making money” near the top of their list. Yet, surprisingly, no small business organization, bank, office supply retailer, national service company or other major corporation today represents itself as the driving force who supports and applauds this critical goal.

Now you have the chance to be that entity.

With a “New Strategies for the New Economy” live event held in your community—or offered as an exclusive customer-only outreach event—you’ll not only help small businesses generate top-line revenue, you’ll capture the heart, mind, loyalty (and wallet) of thousands of local small business and home office customers. This overview will provide a list of the sponsorship, advertising and other participation opportunities that could be used to grow small businesses in your area—and help grow your bottom-line, too.

This event will focus on the TWO most critical activities today...

• Immediately increasing revenue through easy-to-implement, low-cost, highly responsive marketing strategies designed to bring in substantial numbers of prospects and buyers within hours, days or weeks; and...

• Selling more to existing customers, new prospects (and even other people’s customers) using leading-edge, sell-from-the-heart sales techniques designed to turn prospecting activity into sales revenue—and keep customers coming back for more!

No matter what kind of business your members, customers, or clients are in, they must master sales and marketing. “New Strategies for the New Economy” will help them acquire new tactics, identify the most promising area of their business to apply the strategies first, and execute with confidence.

The event powerfully comunicates YOUR message that:

• Prices, location, reputation or selection don’t necessarily make for the best supplier. Caring about small-business customers does.

This event is our investment in you.

• Other stores and organizations give you ways to spend your hard-earned money. We give you dozens of ways to make it.

• We not only bring you the strategies to make money, we have the services and products to help you instantly implement what you learn.

• We are a partner in your small-business success—not a commodity supplier.

• We’ve wielded our significant influence to bring you the best and brightest minds in small business. Why don’t other retailers or organizations do that?

This local “New Strategies for the New Economy” event will be presented by:

Janet Switzer, #1 bestselling author of Instant Income, New York Times Bestselling Co-Author of The Success Principles and the income-generation genius behind many of the world’s most renowned small business owners: Jack Canfield and Mark Victor Hansen of Chicken Soup for the Soul fame, New York Times #1 bestseller of Start Late Finish Rich David Bach and many others. Janet’s Instant Income series of small business publications and training programs bring entrepreneurs around the world time-tested strategies for boosting cash-flow...seemingly overnight.

Scott Schilling is an internationally renowned speaker and sales trainer who’s presented his proven strategies from the platform more than 1,250 times in the last 5 years alone. He brings 30+ years of experience in sales and sales training to the financial and service industries, independent sales professionals, Fortune 500 companies and start-ups alike. His latest book, “Heart-Centered Selling,” details a unique system of sales tactics that help small businesses approach sales as a service to their customer rather than the disingenuous activity society has portrayed it to be. Delivering content in an “easy to understand and digest style” make his presentations extremely valuable by being able to be implemented by his students quickly.

Deliverables

Exciting Customer Outreach Events local or in multiple cities, featuring:

• Keynote from premiere sales trainer Scott Schilling

• Keynote from Instant Income expert Janet Switzer

• Associated vendor sponsorship opportunities

• Schilling and Switzer available to the media

• New-customer acquisition opportunity by giving away free tickets or VIP passes

• Affiliate support and viral marketing benefit by giving VIP passes to selected email lists

• Non-intrusive reason to contact customers and prospects via email, phone, fax or direct mail

• Suggested copy provided for ads, flyers, webpages, radio spot, emails, voice blasts, and other event promotion campaigns, including scripts for store and catalog desk personnel

• Registration handled for you

To learn more call Scott Schilling at 972-659-8941 or email him at Scott@ScottSchilling.com


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